Comments on: Predatory pricing – unfair or just smart business?

By: Andrew

Andrew — Sat, 20 Dec 2008 11:55:26 +0000

Absolutely right, Ken. At best, the practice is anti-competitive in nature, and if left unchecked, it will allow for the development of uncompetitive monopolies. Andrews last blog post..A personal note on last week’s post

By: Ken@High yield cds.

Ken@High yield cds. — Mon, 15 Dec 2008 17:33:20 +0000

Predatory pricing has gone on a long time. I do not agree with it but alot of companies will drive anyone than can out of business if they can do it. Just think about walmart or any other big chain and how they drive prices down and make small stores go under. They then can raise prices back when all competitors in small towns are gone.

By: drew

drew — Fri, 12 Sep 2008 00:14:40 +0000

Random Approach,

Welcome to my blog and thank you for your comment.

I am not familiar with the program you are referring to, so I am not in a position to make specific reference to that particular situation. (I assume that you are not talking about the way Google itself markets its AdSense program)

However, as a general rule, any form of advertising which is in any way misleading or deceptive in nature is both illegal and unethical in most countries. Advertisers of all forms have a duty of care to their audience to make only fair and truthful representations of their offering. This is the case in both the online and offline world.

As I said, I can’t make an informed comment on the situation that you mention, but from your description, it would sound like a breach of ethical duty to the consumer.

Cheers

Andrew

By: Random Approach

Random Approach — Wed, 10 Sep 2008 14:57:05 +0000

This article was tagged as “fairness in business practices” and i couldn’t see any other articles tagged same. So this is my opening to same category. I recently started my own blog, and for the first time commercial aspect kept on mind. But as my earlier life has been strongly influenced by ethical issues, i wanted to keep same theme around there.

What i’d like to hear and discuss is online business ethics and marketing. That is really hard stone to bite. I don’t know other as complicated subjects when talking about ethics in business. Work ethics, environmental issues, fair distribution of income and so on, their are quite clear and practical areas, but how do you define ethical marketing tactics? Do you think it is fair, if someone sells the program with name “google ads for free”, but after you read the manual, you see that they are not actually free, but you can compensate the money spent to adverticing by the money you get from other adverticers?

Thank you for picking me up from my blog and making my path to yours. I’m going to spend many hours reading the articles here.

By: Predatory pricing: a smart business move? | Social Bridges

Predatory pricing: a smart business move? | Social Bridges — Wed, 03 Sep 2008 08:59:46 +0000

[...] from Good Honest Dollar has discussed the phenomenon of aggressive pricing in ample details. Social Bridges is grateful to [...]